The Sweetheart

The Sweetheart

15ml
$32.00
Sale price  $32.00 Regular price 
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The Sweetheart
1/2

The Sweetheart

$32.00
Sale price  $32.00 Regular price 
Shipping calculated at checkout.
Size
Description

A classic tragedy, but sweet and almost edible…

From the Ether:

The Vibe: Street lights blurred by rain, heartache and a fleeting kiss that leaves you breathless in the night.

The Profile: Marzipan mallow masking a cold heart, tragic romance, and a sweet illusion that transcends the shadows.

The Notes: Almond Paste, Spun Sugar, Marshmallow, Creamy Vanilla, Tonka, Musk.

The Fragrance Family: Candied Gourmand

Ingredients: Alcohol Denat. (SDA 40-B), Dipropylene Glycol (DPG), Benzyl Benzoate, and select raw aroma chemicals.*

*Proprietary blend. Formulated in compliance with IFRA guidelines.

May contain: Amyl Cinnamal, Amylcinnamyl Alcohol, Anise Alcohol, Benzyl Alcohol, Benzyl Cinnamate, Benzyl Salicylate, Cinnamal, Cinnamyl Alcohol, Citral, Citronellol, Coumarin, Eugenol, Farnesol, Geraniol, Hexyl Cinnamaladehyde, Hydroxycitronellal, Hydroxyisohexyl 3-Cyclohexene Carboxaldehyde (HICC/Lyral), Isoeugenol, Lilial (Butylphenyl Methylpropional), Limonene, Linalool, Methyl 2-Octynoate, Alpha-Isomethyl Ionone, Evernia Prunastri (Oakmoss) Extract, Evernia Furfuracea (Treemoss) Extract.

Care & Usage

Let Your Perfume Macerate.

Your fragrance is best experienced after a maceration period of up to one month. During this time, the scent molecules settle and deepen, bringing the full composition to life.

Store your bottle upright in a cool, dark place, away from heat and direct light. You can wear it right away — but patience rewards you with a richer, truer scent.

Storage Tips

  • Keep away from heat, humidity, and direct sunlight.
  • Store in a cool, dark cabinet or closet.
  • Avoid the bathroom — temperature fluctuations shorten longevity.
Design

We are committed to sourcing the highest quality materials and ingredients, chosen with intention and care for both your skin and the planet. Our creative process is human-led and soul-driven but please know that we occasionally use AI tools to refine copy and imagery, always in service of the story, never in place of it. We love being a part of the everchanging landscape of human capabilities and we hope you do too!

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  • 5 stars: 15 (100%)
  • 4 stars: 0 (0%)
  • 3 stars: 0 (0%)
  • 2 stars: 0 (0%)
  • 1 star: 0 (0%)
K
Kailey Harris

My favorite perfume from HOE yet! I love the sweetheart

K
Kailey Harris

The sweet heart is a LOVE for me omg just perfection! So yummy!

L
Lorraine Gabaldon

The ultimate marzipan scent. I don’t smell any cherry at all! It’s so yummy and sweet, I had to upsize to a 50ml as a backup.

a
ava.ghezelayagh Ava

This is GORGEOUS. I have a big fragrance collection that I try to fully utilize, so it takes something special for me to wear something two days in a row. The Sweetheart is that special. I was warned that it comes off a bit cherry (not a fan of cherry), and it does smell like maraschino cherries for 10 sec before turning into the prettiest marzipan. I’ve never smelled a perfume so true to the smell of marzipan. I smell like a fluffy, powdery princess cake wearing this, so of course I feel like a princess! Longevity is great too; it only projects for several hours, but I can still smell it on my skin into the evening. 10/10 would recommend and I’m excited to try others from this brand!

P
Patti Coressel

Sweetheart is so deliciously good!!

b
brandi

Yummy almond soft cherry scent, nice and cozy

D
Diana Compton

It's a beautiful almond scent with sweet fluffy marshmallow. An addicting gourmand scent.

M
Melissa Becker

Absolutely gorgeous and the perfumer is a total sweetheart!! Great customer service. Back to the fragrance, the first spray smells like sweet maraschino cherries to me, which I love, and the dry down is so pretty. I love this scent and am going to be upgrading to a larger bottle asap. 💕

F
Frances Prohaska

Such a good sweet almond/marzipan type scent. A lot of times almond gives cherry, but not here. Super yummy scent with the cutest artwork!

A
Am D

The Sweetheart: absolutely intoxicating. A swoon at first sniff. Heady almond paste thats heavenly, really it dances along the line of cherry but not quite, yet so close. Not medicinal at all. Very creamy and sweet with notes of spun sugar, marshmallow, vanilla, tonka, musk. This is a realistic marzipan dream to me. The dry down remains sugary and warm with the tonka and musk undertones. LOVE 👏🤗😍

J
Jessica Edmunds

This scent is my favorite from the house! It’s beautiful, well-balanced, and not too sweet. It’s a scent sister to Marzipan Gourmand by Theodoros Kalotinis, but at a more affordable price!

L
Laura Goode

Love this! Seriously the best Marzipan scent I’ve ever had. It last for hours. Layers beautifully or amazing on its own.

A
Avery North

Absolutely delicious marzipan and marshmallow. It is perfectly sweet, fluffly, a bit of a musk, really fantastic perfume. Probably my #1 from the entire house!

c
cynthia m depasquale

I am obsessed with this perfume! It’s such an easy wear. I love it so much! If you are looking for the PERFECT vanilla, look no further! This is it.

T
Teri Seal

A must-have fragrance for lovers of almond extract! This reminds me of wedding cake without being a literal cake fragrance. The dry down is super pretty as well.